Chandukaka Saraf Jewels has unveiled Mangalsutra Fest 2026, a special retail campaign celebrating the timeless significance of the mangalsutra while offering customers exclusive savings on gold, diamond and silver jewellery. The festival is being held across all the brand's stores in Maharashtra and Karnataka, bringing together heritage-inspired craftsmanship, contemporary designs and attractive festive offers.
Recognized as a symbol of love, commitment and togetherness, the mangalsutra continues to evolve with changing fashion preferences. Reflecting this shift, Chandukaka Saraf Jewels has introduced a diverse collection that blends traditional artistry with modern styling. Customers can explore an extensive range of designs, including classic Kundan creations, Cera-finish styles, lightweight everyday pieces and elegant bridal collections. The brand's diamond mangalsutras feature finely crafted settings enhanced with brilliant diamonds and carefully selected coloured gemstones, while its silver range caters to younger consumers seeking stylish yet accessible jewellery.
To make the festive season even more rewarding, the retailer is offering 40% off on making charges for gold jewellery above 45 grams, 100% off on making charges for diamond jewellery, and 30% off on making charges for silver jewellery for a limited period. These offers aim to provide greater value across a wide range of jewellery purchases, from wedding essentials and anniversary gifts to everyday wear.
The campaign is centred around the theme "Freeze Your Moment. Treasure It Forever," highlighting the emotional value associated with jewellery and the memories it represents. Customers can also benefit from personalised guidance by experienced jewellery consultants, helping them choose designs that best suit their preferences, lifestyle and budget.
With a legacy spanning nearly 200 years, Chandukaka Saraf Jewels continues to uphold its reputation for quality craftsmanship, purity and transparency. Through Mangalsutra Fest 2026, the brand reaffirms its commitment to preserving India's rich jewellery traditions while introducing contemporary collections that resonate with the aspirations of today's consumers. The campaign offers customers an opportunity to celebrate life's milestones with jewellery that combines cultural significance, enduring elegance and exceptional value.
