KISNA, from Hari Krishna Group, is on its way to making its mark in north India as it launches its first franchise showroom in the city of Delhi. With this new showroom launch, KISNA continues to take a progressive step towards a shift in its distribution strategy as it aims to fulfill its promise and vision of making diamond jewellery accessible to all modern Indian women. With the mines to market set-up of Hari Krishna Group, KISNA caters to the ever-evolving consumer preferences for all occasions and budgets. KISNA’s newest showroom in Dwarka, Delhi, is designed to offer the best and most preferred collections and designs for each age group. With tastes and designs curated per local preferences, this new showroom offers an extensive range of high-quality and trendsetting designs perfect for everyday wear and the festive season.

The showroom’s grand opening witnessed notable celebrity Vaani Kapoor, along with Mr. Savji Dholakia, Founder & Chairman of Hari Krishna Exports Pvt. Ltd., Mr. Ghanshyam Dholakia, Founder & Managing Director of Hari Krishna Group.

Established in 2005, KISNA pioneered its distribution-driven model – with a current footprint of 3500+ showrooms across the country, making it the largest distributed diamond jewellery brand in India. To date, KISNA launched 6 showrooms to date in various cities, including Siliguri, Hyderabad, Hisar, Ayodhya, Bareilly and Raipur.

Mr. Savji Dholakia shared his vision with an enthusiastic audience, stating, "With the launch of this KISNA Showroom, we aim to create a platform where everyone can benefit and work together. We believe that by embracing unity and cooperation, Kisna can empower individuals and communities, paving the way for collective success. We emphasize the importance of transparency and fairness in the supply chain, ensuring that each stakeholder receives their rightful share. The Kisna store in Delhi is not just a place to buy our products; it is a symbol of our commitment to inclusivity and shared prosperity."

Expressing his thoughts on the new showroom launch, Mr. Ghanshyam Dholakia said, “Our team is dedicated to ensuring that each customer's demands are met with utmost precision and care. We value the trust and loyalty of our customers and strive to provide them with an unparalleled experience. At KISNA, we believe that everyone deserves to experience the beauty of exquisite jewellery. Our mission is to make KISNA jewellery accessible to people from all walks of life. We strive to offer a diverse range of high-quality jewellery at affordable prices, ensuring that every household can be adorned with elegance and style. We are committed to bringing joy and beauty into the lives of our customers, and 'Har Ghar Kisna' embodies our unwavering dedication to this vision.”

Attending the launch, Vaani Kapoor said, “KISNA Diamond Jewellery is the First choice of people” It feels great to be part of the launch of KISNA’s new showroom in Delhi as they strive one step further to make diamonds accessible to women across the country. The wide assortment of modern wearable jewellery designs and styles that KISNA brings is a perfect reflection of the preferences of every modern Indian woman. With various mesmerising collections, its diamond earrings and bracelets are a personal favourite of mine.”